Empowering Australian Manufacturers

We believe that transforming Australian manufacturing requires a collaborative, innovative, and value-driven approach. We are dedicated to empowering Australian businesses by maximising competitive edge through innovative solutions.

By fostering collaborative partnerships, leveraging our automation expertise, and deeply engaging with clients to understand their unique production needs, we work together to design solutions that address complex challenges with precision and insight.

What we stand for

Our Vision

We’re dedicated to about transforming Australian industry into a globally competitive manufacturing powerhouse. Through advanced automation solutions, we aim to solve complex challenges, create opportunity and drive innovation to empower the next generation of engineers.

Our Mission

We are committed to the strength of long-term partnerships. By engaging with industry leaders, educators, technology innovators, and collaborators, we build a collaborative network that paves the way for advancement and innovation to redefine the future of Australian manufacturing.

Our Values

We are committed to the strength of long-term partnerships. By engaging with industry leaders, educators, technology innovators, and collaborators, we build a collaborative network that paves the way for advancement and innovation to redefine the future of Australian manufacturing.

Our Journey — We have been committed to redefining automation possibilities since our establishment in 1986. Led by Dr. Paul Wong, our team have consistently tackled the most complex automation challenges faced by Australian industry.

1986

Innovations in Wool

Our journey began with a revolutionary solution designed for Fisher & Paykel to shear sheep in 1986. Dr. Paul Wong, then R&D Manager for the Australian Wool Corporation, collaborated with Australian universities and three CSIRO divisions to create the world’s first sheep shearing robot.

1995

Redefining Speed in Carpet Handling

In 1995 we developed the world’s fastest carpet-tile handling solution for Miliken & Co’s expansive, 25-acre plant in Georgia. Capable of processing four tiles per second, this system remains unparalleled in speed nearly 30 years later.

2010

Setting packaging records

In a custom automation solution featuring 52 robots, 66 vision systems, and 360 servo axes, we engineered the world’s fastest assorted biscuit packaging system for Arnott’s- Australia’s favourite biscuit brand. At the time of its installation, it was the largest food and beverage automation project in the world and remains the largest in the southern hemisphere, packing 106 biscuits per second.

2019

Made for Australia

By 2019, Applied Robotics was an internationally recognised automation solutions provider and integrator. During the pandemic, logistics challenges presented the need for businesses to move their manufacturing back onshore. Our ability to rapidly deliver innovative automation solutions helped Australian businesses to adapt and thrive as globally competitive manufacturers.

2022

A new home for innovation

In 2022, to meet growing demand and accommodate our expanding team, we reimagined our Sydney headquarters through a refurbishment. Our newly designed, state-of-the-art facility now stands as a testament to our commitment to delivering world-first automation solutions.

Our Values

People

People are fundamental to us. Recognition, personal development, collaboration, empowerment and inclusivity shape our culture.

Innovation

We celebrate innovation, creativity, spirit, adaptability, vision, imagination, ingenuity and inventiveness.

Integrity

We embrace honesty, transparency, ethical conduct, sustainability, respect and loyalty

Empowerment

We enable and empower our people through education, engagement and collaboration.

Professionalism

We focus on quality, competence, proficiency and commerciality. Our holistic approach has established us as industry experts.

People

At Applied, we believe that people are the heart of innovation. Our team is made up of diverse, forward-thinking individuals who bring a wealth of experience, creativity, and insight to every solution. We approach each opportunity with curiosity, collaboration, and a shared vision to transform the Australian manufacturing industry.

Andrew Hambly

Head of Solutions

Andrew Hambly

Head of Solutions

Connect with Andrew on LinkedIn

Paul Wong

Head of Research & Development

Paul Wong

Head of Research & Development

Dr. Paul Wong, Founder and Technical Director of Applied Robotics, has been a pioneer in automation innovation since the 1980s. He developed Fisher & Paykel’s first robotic application and over the years, has led the design and deployment of more than 650 advanced robotic and automation solutions for industry. 

 

Internationally recognised as a leader in automation and robotics, Dr. Wong is a specialist in world-first applications. With over 45 years of experience, a PhD in Mechanical Engineering, and multiple National Innovation Engineering Awards, his expertise continues to shape the future of the field.

 

Today, he dedicates his time to mentoring the Applied’s younger generation of engineers who are at the core of a dynamic, evolving team.

Abhinash Tiwary

Solutions Associate

Abhinash Tiwary

Solutions Associate

Bailye Finlay- Bubb

Industrial Electrician

Bailye Finlay- Bubb

Industrial Electrician

Edward McGowan

Industrial Electrician

Edward McGowan

Industrial Electrician

Edgar Correa- Padilla

Mechanical Fitter & Fabricator

Edgar Correa- Padilla

Mechanical Fitter & Fabricator

Dan Mitchell

Production Coordinator

Dan Mitchell

Production Coordinator

Jacob Mill

Head of Production

Jacob Mill

Head of Production

Jacob is a highly skilled dual-trade Industrial Electrician and Fitter Machinist with extensive experience in the industrial automation sector. His multifaceted expertise spans field installation, electrical wiring, variable speed drives (VSDs), control electrical systems, fabrication, and mechanical fitting and machining.

With a Certificate IV in Industrial Automation and Control, Jacob is dedicated to driving operational excellence and ensuring the seamless integration of advanced automation solutions. His hands-on approach and strong technical background enable him to tackle complex challenges, delivering high-quality results that enhance productivity and efficiency.

Passionate about innovation, mentorship continuous improvement, Jacob plays a vital role in Applied Robotics’ commitment to transforming the industry through automation and inspiring the next generation of engineers. 

Connect with Jacob on LinkedIn 

Sharon Meehan

Accounts Coordinator

Sharon Meehan

Accounts Coordinator

Sam O’Sullivan

Head of Projects

Sam O’Sullivan

Head of Projects

Sam leads projects at Applied Robotics with a commitment to delivering quality and driving client-focused outcomes. As Head of Projects, he brings a strategic approach to managing project governance, fostering continuous improvement, and optimising communication processes. Sam’s emphasis on building strong, collaborative relationships with both internal teams and external stakeholders ensures that each project is driven by shared investment and trust.

 

With extensive experience navigating complex challenges, including supply chain disruptions during the pandemic, Sam’s leadership is grounded in resilience and adaptability. He partners closely with clients and industry experts to leverage cutting-edge technologies, ensuring that Applied Robotics consistently delivers sophisticated and future-ready solutions.

 

Sam’s personal values of honesty, transparency, and empathy shape his approach to project management. He strives to understand the deeper motivations behind every project, balancing both personal and business objectives to achieve aligned and impactful outcomes.

 

Connect with Sam on LinkedIn

Martin Dowling

Director

Martin Dowling

Director

Connect with Martin on LinkedIn 

Isaac Roach

Chief Operating Officer

Isaac Roach

Chief Operating Officer

Isaac is passionate about shaping the future of Australian industry through cutting-edge advancements in autonomous operations. Positioned at the forefront of robotics and digital transformation, he is dedicated to transforming creative concepts into engineered solutions that drive impactful results.

 

With fifteen years of management experience across customer service, operations, and sales in sectors such as hospitality, retail, and engineering, Isaac’s people-centric expertise enables him to lead innovative teams toward collaborative success. He thrives on building meaningful connections that foster knowledge-sharing and strategic partnerships.

 

As a leader focused on collective innovation, Isaac is always open to exploring new opportunities for collaboration within both industry and education.

 

Connect with Isaac on LinkedIn

Aimee Honey- Lander

Head of People, Culture & Strategic Marketing

Aimee Honey- Lander

Head of People, Culture & Strategic Marketing

Aimee is a leader with a passion for cultivating vibrant cultures and developing innovative systems across people management and marketing strategies for a diverse range of industries. 

 

With expertise in talent acquisition, employee engagement, organisational design, coaching, workshop facilitation, tailoring work processes and leading cultural change, she brings a proactive, values-driven approach to her management style. Always fostering open communication and mutual respect.

 

With a scope of experience that is varied as it is impactful, her work has encompassed a decade of people management, operations, events and mental health support. 

 She is passionate about helping teams manage processes, time, and budgets while appreciating the complexities of decision-making. Aimee fosters an atmosphere where collaboration thrives, connecting people around shared goals and knowledge.

 

Her work at Applied Robotics reflects her dedication to multidisciplinary approaches. As Head of People, Culture & Strategic Marketing, Aimee leads the development and execution of strategic marketing plans and ensures alignment between client and consultant teams. She manages annual budgets, optimises resource allocation, and continually seeks opportunities for improvement. By creating an environment that encourages innovation, Aimee drives both the professional growth of her teams and the long-term success of Applied Robotics.

 

Connect with Aimee on LinkedIn 

Matt English

Senior Mechanical Design Engineer

Matt English

Senior Mechanical Design Engineer

Jorge Franco- Zapata

Senior Mechanical Design Engineer

Jorge Franco- Zapata

Senior Mechanical Design Engineer

Chris Porteous

Controls Engineer

Chris Porteous

Controls Engineer

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Julian Bourke

Senior Controls Engineer

Julian Bourke

Senior Controls Engineer

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Mingyuan Huo

Robotics Controls Engineer

Mingyuan Huo

Robotics Controls Engineer

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Sam James

Controls Coordinator

Sam James

Controls Coordinator

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Simeon Larrea

Head of Software & Controls

Simeon Larrea

Head of Software & Controls

Connect with Simeon on LinkedIn

Innovate Collaboratively